Rebranding, Brand Strategy, Identity Design, Print Collateral, Website Design, Environmental Graphics, Exhibition Design

The Challenge

ABC Chemicals was moving into international markets and their brand had evolved much beyond their old identity. We were approached to create a fresh new look for the brand in keeping with their future plans.

The Solution

After much research with the stakeholders, customers and staff,  ABC Chemicals was relaunched as a company that stood by it’s people and customers. Empowered with a new rebranded identity, ABC Chemicals has forged ahead to form new partnerships, expanded to 5 new countries and stay true to it’s tagline “We Stand By You”.